Last updated : 26 April 2023

If you have not done so already please review our “Terms of Use” and “Privacy Policy and Notice at Collection.”

1. How We Use Cookies

Cook & Boardman Group, LLC (“CBG,” “we,” “us”) use Cookies (small, often encrypted, text files that are stored on your computer or mobile device) and similar technologies (“Cookies”) to provide the Services and help collect data. This Cookie Policy explains how we use Cookies to collect information about the way you use the Services and how you can control them.

All references to CBG include Cook & Boardman Group, LLC, located at 3064 Salem Industrial Drive, Winston Salem, NC 27127, and our wholly owned subsidiaries, unless expressly stated otherwise.

Cookies are also used to allow product authentication to you based upon your browsing history and previous visits to the Services. Information supplied to us using Cookies helps us to provide a better online experience to our visitors and users and send marketing communications to them, as the case may be.

While this information on its own may not constitute your “personal information”, we may combine the information we collect via Cookies with personal information that we have collected from you to learn more about how you use the Services to improve them. For more information please read our Privacy Policy and Notice at Collection.

2. Types of Cookies

We use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your device until you delete them). To make it easier for you to understand why we need them, the Cookies we use on the Services can be grouped into the following categories:

  • Strictly Necessary: These Cookies are necessary for the Services to work properly. They include any essential authentication and authorization Cookies for the Services.
  • Functionality: These Cookies enable technical performance and allow us to “remember” the choices you make while browsing the Services, including any preferences you set. They also include sign-in and authentication Cookies and IDs that enable you to return without additional sign-in.
  • Performance/Analytics: These Cookies allow us to collect certain information about how you navigate the Services or utilize the Products running on your device. They help us understand which areas you use and what we can do to improve them.
  • Marketing and Customer Support: These Cookies are used to deliver relevant information related to the Services to an identified machine or other device (not a named or otherwise identifiable person) which has previously been used to visit the Services. Some of these types of Cookies on the Services are operated by third parties with our permission and are used to identify advertising sources that are effectively driving customers to the Services.

Here is a representative list of the Cookies we use.

Performance/Analytical
Name Provided By Persistent or Session Purpose
_ga Google Analytics Persistent: 2 years Used by Google Analytics to register a unique ID that is used to generate statistical data on how the visitor uses the website.
_gid Google Analytics Persistent: 24 hours Used to keep track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred.
_gat[_customname] Google Analytics Persistent: 1 minute Used to keep track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred.
_ga_wpid Google Analytics 360 Persistent: 2 years Used to keep track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred.
FPLC Google Analytics Persistent: 20 hours Used for tracking tags between domains.
FPID Google Analytics Persistent: 2 years Used for server-side tagging.
__utma Google Analytics Persistent: 2 years Used to collect information about how visitors use the site in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
__utmb Google Analytics Persistent: 30 Days Used to collect information about how visitors use the site in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
__utmc Google Analytics Session Used to collect information about how visitors use the site in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
__utmt Google Analytics Persistent: 10 minutes Used to collect information about how visitors use the site in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
__utmz Google Analytics Persistent: 6 months Used to collect information about how visitors use the site in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
__utmv Google Analytics Persistent: 2 years Used to collect information about how visitors use the site in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
_dc_gtm_property-id Google Analytics, Google Tag Manager Persistent: 1 minute Used by Google Analytics to limit the request rate.
_gaexp Google Analytics, Optimize Persistent: Set by customer (maximum of 93 days) Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_gaexp_rc Google Analytics, Optimize Persistent: 10 seconds Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_opt_awcid Google Analytics, Optimize Persistent: 24 hours Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_opt_awmid Google Analytics, Optimize Persistent: 24 hours Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_opt_awgid Google Analytics, Optimize Persistent: 24 hours Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_opt_awkid Google Analytics, Optimize Persistent: 24 hours Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_opt_utmc Google Analytics, Optimize Persistent: 24 hours Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_opt_expid Optimize Persistent: 10 seconds Used to enhance the visitor experience by determining a visitor’s inclusion in testing.
_gcl_gf Google Flights Persistent: 90 days Used to measure ad conversion information.
_gcl_ha Google Hotel Ads Persistent: 90 days Used to measure ad conversion information.
PAIDCONTENT Google Surveys Persistent: 30 days Used to collect information about how visitors use the site in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
FCNEC Funding Choices Persistent: 365 days Used to measure visitor interaction with Google Ads on the website.
Functionality Cookies
Name Provided By Persistent or Session Purpose
test_cookie AdSense, Campaign Manager, Google Ad Manager, Google Analytics, Display & Video 360, Search Ads 360 Persistent: 15 minutes Used to determine if the user’s browser supports cookies.
pm_sess Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 Persistent: 30 minutes Used to ensure website requests are made by visitor.
pm_sess_NNN Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 Persistent: 30 minutes Used to ensure website requests are made by visitor.
aboutads_sessNNN Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 Persistent: 30 minutes Used to ensure website requests are made by visitor.
FCCDCF Funding Choices Persistent: 13 months Used to enhance the visitor experience to the website.
YSC Google Ads, YouTube Session Used to ensure website requests are made by visitor.
VISITOR_INFO1_LIVE Google Ads, YouTube Persistent: 180 days Used to personalize recommendations on YouTube.
VISITOR_INFO1_LIVE__k Google Ads, YouTube Persistent: 180 days Used to personalize recommendations on YouTube.
VISITOR_INFO1_LIVE__default Google Ads, YouTube Persistent: 180 days Used to personalize recommendations on YouTube.
AMP_TOKEN Google Analytics Persistent: 30 seconds to 1 year Used by Google Analytics to retrieve a client ID.
GA_OPT_OUT Google Analytics Persistent: Until Nov. 10, 2030 Used to opt out of Google Analytics data tracking.
Marketing and Customer Support
Name Provided By Persistent or Session Purpose
__gsas AdSense for Search Persistent: 3 months Used to measure visitor interaction and display personalized ads with Google Ads on the website.
__gpi AdSense, Google Ad Manager Persistent: 13 months Used to measure visitor interaction and display personalized ads with Google Ads on the website.
__gpi_optout AdSense, Google Ad Manager Persistent: 13 months Used to measure visitor interaction and display personalized ads with Google Ads on the website.
NID AdSense for Search, Google Ads Persistent: 6 months Used to measure visitor interaction and display personalized ads with Google Ads on the website.
DSID AdSense, Campaign Manager, Google Ad Manager, Google Analytics, Display & Video 360, Search Ads 360 Persistent: 2 weeks Used to measure visitor interaction and display personalized ads with Google Ads on the website.
id AdSense, Campaign Manager, Display & Video 360, Google Ad Manager, Search Ads 360 Persistent: Opt-out until Nov. 9, 2030; Non-opt-out for 13 months in EEA/UK, 24 months elsewhere Used by Google Ads to collect information about a visitor and how the visitor uses the website.
__gads AdSense, Display & Video 360, Google Ad Manager, Google Ads Persistent: 13 months Used to measure visitor interaction and display personalized ads with Google Ads on the website.
GED_PLAYLIST_ACTIVITY AdSense, Google Ad Manager, YouTube Session Used by Google Ad Manager to enhance advertising on the website.
ACLK_DATA AdSense, Google Ad Manager, YouTube Persistent: 5 minutes Used by Google Ad Manager to enhance advertising on the website.
ANID Campaign Manager, Display & Video 360, Google Ad Manager, Google Analytics, Search Ads 360 Persistent: 13 months in EEA/UK, 24 months elsewhere Used to display Google Ads on the website.
IDE Campaign Manager, Display & Video 360, Google Ad Manager, Google Analytics, Search Ads 360 Persistent: 13 months EEA/UK, 540 days elsewhere Used to measure visitor interaction with Google Ads on the website.
FLC Campaign Manager, Display & Video 360, Search Ads 360 Persistent: 10 seconds Used by Google Ads to enhance advertising on the website.
RUL Display & Video 360, Google Ads Persistent: 12 months Used by Google Ads to enhance advertising on the website.
1P_JAR Google Ads Persistent: 30 days Used by Google Ads to deliver ads on the website.
Conversion Google Ads Persistent: 90 days Used by Google Ads to measure ad conversion information.
FPAU Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 Persistent: 90 days Used by Google Ads to collect information about a visitor and how the visitor uses the website.
AID Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 Persistent: 13 months EEA/UK, 24 months elsewhere Used by Google Ads to link activity from multiple devices logged into the same Google account to coordinate ads displayed to a visitor.
TAID Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 Persistent: 14 days Used by Google Ads to link activity from multiple devices logged into the same Google account to coordinate ads displayed to a visitor.
FPGCLDC Campaign Manager, Display & Video 360, Search Ads 360 Persistent: 90 days Used to write Google Ads click IDs.
_gcl_dc Campaign Manager, Display & Video 360, Search Ads 360 Persistent: 90 days Used by Campaign Manager and Display & Video 360 to monitor visitor activity with the website and advertising.
_gcl_au Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 Persistent: 90 days Used to measure visitor interaction with Google Ads on the website.
FPGCLAW Google Ads Persistent: 90 days Used to write Google Ads click IDs.
FPGCLGB Google Ads Persistent: 90 days Used to write Google Ads click IDs.
_gcl_gb Google Ads Persistent: 90 days Used by Google Ads to store ad campaign information.
_gac_gb_wpid Google Ads Persistent: 90 days Used by Google Ads to store ad campaign information.
_gac_wpid Google Analytics Persistent: 90 days Used by Google Ads to store ad campaign information.
_gcl_aw Google Ads Persistent: 90 days Used to measure ad conversion information.
3. Cookies Set by Third Party Sites

To enhance our content and to deliver a better online experience for our users, we sometimes embed images and videos from other websites on the Services. We currently use, and may in future use content from websites such as Facebook, LinkedIn and Twitter. You may be presented with Cookies from these third-party websites. Please note that we do not control these Cookies. The privacy practices of these third parties will be governed by the third parties’ own privacy statements or policies. We are not responsible for the security or privacy of any information collected by these third parties, using Cookies or other means. You should consult and review the relevant third-party privacy statement or policy for information on how these Cookies are used and how you can control them.

We also use Google, a third-party analytics provider, to collect information about Services usage and the users of the Services, including demographic and interest-level information. Google uses Cookies in order to collect demographic and interest-level information and usage information from users that visit the Services, including information about the pages where users enter and exit the Services and what pages users view on the Services, time spent, browser, operating system, and IP address. Cookies allow Google to recognize a user when a user visits the Services and when the user visits other websites. Google uses the information it collects from the Services and other websites to share with us and other website operators’ information about users including age range, gender, geographic regions, general interests, and details about devices used to visit websites and purchase items. We do not link information we receive from Google with any of your personally identifiable information. For more information regarding Google’s use of Cookies, and collection and use of information, see the Google Privacy Policy (available at https://policies.google.com/privacy?hl=en). If you would like to opt out of Google Analytics tracking, please visit the Google Analytics Opt-out Browser Add-on (available at https://tools.google.com/dlpage/gaoptout).

4. Other Similar Technologies

CBG web pages may use other technologies such as web beacons to help deliver Cookies on the Services and count users who have visited those websites. We also may include web beacons in our promotional email messages or newsletters to determine whether you open and act on them as well as for statistical purposes.

In addition to standard Cookies and web beacons, the Services can also use other similar technologies to store and read data files on your computer. This is typically done to maintain your preferences or to improve speed and performance by storing certain files locally.

5. How to Control and Delete Cookies

You can manage your cookie preferences and choose to opt out of those Cookies by clicking, Cookies Settings.

Cookies can also be controlled, blocked or restricted through our your web browser settings. Information on how to do this can be found within the Help section of your browser. All Cookies are browser specific. Therefore, if you use multiple browsers or devices to access websites, you will need to manage your cookie preferences across these environments.

If you are using a mobile device to access the Services, you will need to refer to your instruction manual or other help/settings resource to find out how you can control Cookies on your device.

Please note: If you restrict, disable or block any or all Cookies from your web browser or mobile or other device, the Services may not operate properly, and you may not have access to the Services available through the Services. CBG shall not be liable for any impossibility to use the Services or degraded functioning thereof, where such are caused by your settings and choices regarding Cookies.

To learn more about Cookies and web beacons, visit www.allaboutCookies.org.